Google has incorporated the music into its search results in the United States from yesterday onwards at www.google.com. The addition of music search in the search results allows users to search for songs, albums and artists by name and receive links for the preview of audio and options for purchasing tracks or albums from Google’s music search partner Lala and MySpace. This service also helps users to search the songs by lyrics, if they don’t know the title of the song. Google said that this new service provides the traffic to the licensed online music services and brings more revenues for the artists, songwriters and music publishers by introducing the music seekers to the online music search.
The four major record labels that are licensed their catalogues for Google initiative are Warner Music, Sony Corp’s Sony Music Entertainment, EMI and Vivendi SA’s Universal Music Group. It is also expected of many independent labels to take part. The Director of Product Management Google Tom Stocky said that this launch of music search other than the content, video and images will be better connect people as well as bring more revenues for the artists, labels and others. The launch of this new music service shows the Google direct challenge to the Apple’s iTunes, the music download store that turns to the world’s top digital music retailer. Though 11 million songs are currently offered by iTunes, but it requires the set up of free software and account opening to function. If the Google has reached the success in its Music Search results then the business of Apple’s will get abandoned.
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